Effective Date: May 12, 2026

Welcome to https://houstonwellnessaesthetics.com/ (the “Website”), operated by Houston Wellness & Aesthetics (“Company,” “we,” “us,” or “our”).

This Privacy Policy explains how we collect, use, disclose, and safeguard information obtained through this Website and related services. Please read this Privacy Policy carefully. By accessing or using the Website, you consent to the data practices described in this policy. If you do not agree, please do not use the Website.

Your Consent

By using this Website or submitting information through it, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy. This policy applies to all visitors, patients, leads, and users of our services.

Information We Collect

We may collect personal and technical information that you voluntarily provide to us, as well as information automatically collected when you interact with our Website, forms, or services. This may include:

  • Personal information: Name, email address, phone number, mailing address, and other contact details.
  • Health and service-related information: Information you submit through intake forms, consultation requests, or service inquiries, including wellness or treatment goals where applicable. Protected health information collected in the course of providing medical care is governed by our HIPAA Notice of Privacy Practices.
  • Booking information: Preferred appointment times, booking requests, consultation scheduling details, confirmations, and rescheduling information.
  • Communication logs: SMS replies, email interactions, chat messages, and call records or notes where applicable.
  • Device and browsing information: IP address, browser type, device type, operating system, page visits, referral URLs, and Website interaction behavior.
  • Tracking and attribution data: Cookies, pixels, and campaign attribution data such as UTM parameters (source, medium, campaign, content, and term) used to understand traffic sources and conversions.

If you become a patient, any information shared electronically or in connection with services is subject to this Privacy Policy and applicable healthcare privacy laws, including HIPAA.

Categories of Personal Information Collected (CCPA Disclosure)

Within the last twelve (12) months, we may have collected the following categories of personal information. “Sharing” below refers to disclosure for cross-context behavioral advertising as defined under the California Consumer Privacy Act. Disclosures to service providers acting on our behalf under written contracts are not considered “sharing” or “sales” under this section.

Category Examples Collected Shared for Cross-Context Advertising
A. Identifiers Name, address, email, phone number, IP address Yes IP address only, via ad pixels
B. Customer Records Contact details, intake form responses Yes No
C. Protected Classifications Age, sex Yes No
D. Commercial Information Services considered or received Yes No
E. Biometric Information Voice recordings No No
F. Internet Activity Website usage, ad interactions, conversion events Yes Yes
G. Geolocation Data Approximate location from IP address Yes No
H. Sensory Data Call recordings No No
I–K. Employment / Education / Inferences Not applicable No No
L. Sensitive Personal Information Health-related data voluntarily submitted; protected health information governed separately by HIPAA Yes No

 

Personal information does not include publicly available information, de-identified data, or information excluded by law (including protected health information governed by HIPAA).

How We Use Your Information

We use the information we collect for legitimate business and operational purposes, including to:

  • Provide and deliver our services.
  • Schedule consultations, appointments, and service sessions.
  • Send confirmations, reminders, and follow-up communications.
  • Respond to inquiries and provide customer support.
  • Communicate with you by phone, SMS, and email regarding services, updates, and promotions where permitted.
  • Improve our Website, services, and user experience.
  • Monitor and analyze campaign performance, Website behavior, and conversion activity, including ad attribution and UTM tracking.
  • Maintain security, prevent fraud, and comply with legal obligations.

Third-Party Service Providers

We share information with third-party service providers who assist us in operating our business. These providers are contractually obligated to protect your information and use it only for the purposes we specify. Categories of service providers include:

  • Practice management and online scheduling (AestheticsPro).
  • Customer relationship management and marketing automation (GoHighLevel).
  • Email and SMS messaging platforms.
  • Payment processors.
  • Website hosting and analytics providers (including Google Analytics and Google Tag Manager).
  • Advertising platforms used for campaign measurement and conversion tracking (including Meta and Google Ads).

Where required by law, service providers that handle protected health information operate under Business Associate Agreements consistent with HIPAA.

Your Privacy Rights

Depending on your state of residence, you may have the following rights with respect to your personal information:

  • Right to access the personal data we hold about you.
  • Right to correct inaccurate or incomplete data.
  • Right to request deletion of certain personal data.
  • Right to obtain a portable copy of your data.
  • Right to opt out of targeted advertising, the sale of personal data, or the sharing of personal data for cross-context behavioral advertising.
  • Right to limit the use and disclosure of sensitive personal information.
  • Right to non-discrimination for exercising any of the rights above.

Texas residents have additional rights under the Texas Data Privacy and Security Act (TDPSA), including the rights described above and the right to appeal a denial of a privacy rights request. California residents have rights under the California Consumer Privacy Act (CCPA), as amended. To exercise any of these rights, contact us using the information in the Contact Us section below. We will respond within the timeframe required by applicable law.

Communications and Opt-Out

We may contact you by phone, email, or SMS regarding appointments, service updates, follow-ups, and promotional communications where applicable and permitted by law. You may opt out of marketing communications at any time by:

  • Clicking the unsubscribe link in any marketing email.
  • Replying STOP to any SMS message.
  • Contacting our office directly using the information below.

Even if you opt out of marketing communications, we may still send service-related messages necessary to provide requested services, such as appointment confirmations and reminders.

SMS Opt-In Details

If you provide your phone number through our Website, intake forms, booking pages, or opt-in pages, you consent to receive SMS messages related to your appointments, reminders, service updates, and promotional offers where applicable.

  • Message frequency may vary based on your activity and engagement.
  • Message and data rates may apply.
  • You can opt out at any time by replying STOP to any message.
  • You can reply HELP for assistance.
  • Consent to receive SMS messages is not a condition of purchase or treatment.

Mobile Information Sharing Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We may share information with subcontractors or service providers solely to support our business operations (including CRM systems, scheduling tools, messaging platforms, customer support providers, and Website hosting services), but only as necessary for them to perform services on our behalf. Text messaging originator opt-in data and consent will not be shared with any third parties.

IP Addresses and Passive Data Collection

When you visit our Website, we may automatically collect certain technical and usage data, including your IP address, browser type, device information, pages viewed, time spent on pages, and referring Website addresses. We may also collect passive data through cookies, pixels, and similar technologies to help us understand visitor behavior, improve Website performance and usability, measure campaign effectiveness, track opt-ins and conversions, and attribute traffic and leads to marketing sources such as Google Ads and Meta Ads.

Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to enhance your browsing experience and improve our services. These technologies are used to:

  • Remember preferences and Website settings.
  • Analyze traffic and visitor behavior through Google Analytics and Google Tag Manager.
  • Track Website actions and conversions through tools such as the Meta Pixel and Google Ads conversion tracking.
  • Attribute marketing performance using tracking identifiers such as UTM parameters.
  • Support retargeting and ad measurement where applicable.

You can manage or disable cookies through your browser settings. Disabling cookies may affect some functionality of the Website.

HIPAA and Protected Health Information

As a healthcare provider, we are subject to the Health Insurance Portability and Accountability Act (HIPAA). Any protected health information you provide in connection with your medical care is handled in accordance with our HIPAA Notice of Privacy Practices, which is available on our Website and provided to patients at their first visit. The Notice of Privacy Practices governs how we use and disclose protected health information and describes your rights under HIPAA.

Security Measures

We implement reasonable administrative, technical, and physical safeguards to protect your information, including:

  • Restricted internal access on a need-to-know basis.
  • Encryption of data in transit and, where applicable, at rest.
  • Access controls and authentication for staff systems.
  • Vendor confidentiality and Business Associate Agreements where applicable.
  • Routine review of security practices and vendor compliance.

No system is completely secure, and we cannot guarantee absolute security of information transmitted over the internet or stored electronically.

Third-Party Links

This Website may contain links to third-party sites. We are not responsible for their privacy practices or content. Please review their policies separately.

Do Not Track Signals

At this time, we do not respond to browser “Do Not Track” signals. You may exercise your opt-out rights through the methods described in the Your Privacy Rights and Cookies sections above.

Children’s Privacy

This Website is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors without parental or guardian consent. If we learn that we have collected such data, it will be promptly removed.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. Material changes will be posted on this page with an updated effective date. Continued use of the Website after changes are posted constitutes acceptance of the revised policy.

Contact Us

If you have questions or wish to exercise your privacy rights, contact us at:

Houston Wellness & Aesthetics

3822 N. Shepherd Dr. Ste A
Houston, TX 77018
United States

Email: patientcare@houstoninjurywellness.com
Phone: +1 (346) 537-5650

PLEASE PRINT AND RETAIN A COPY OF THIS PRIVACY POLICY FOR YOUR RECORDS.